Media and Entertainment Business

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Media and Entertainment Business

PASSION to PAYCHEQUE across every platform!

Take that passion to international markets!
Learn how to make a living out of what you love doing and turn your passion into a paycheque.
Discover the fundamentals of the creative industries.
Analyse the MEB landscape to discover the keys to success.
Find out what it takes to place yourself in the international market.
Deploy the right media and entertainment formats to mediatise your brand.
Acquire international business skills to monetise it.
And develop your platform management credentials to mobilise it.
Expand your perspectives and your network while studying abroad.
Learn the art and science of developing an international media sensation.

Practical information

A passion to explore the media and entertainment sector. Currently enrolled in a level 6 (bachelor’s/master’s) degree program at one of our partner institutions. Field of study at your home institution: Communication & Media and/or Business - Autumn semester: Preferably 2nd or 3rd year students (60 ECTS before arrival) - Spring semester: Preferably 3rd or 4th year students (120 ECTS before arrival)
Where

On campus
Conditions
You must be studying at one of our partner institutions. You must be nominated by your home coordinator and accepted by the exchange programme at Thomas More (see admission procedure for exchange students).
- A passion to explore the media and entertainment sector.
- Currently enrolled in a level 6 (bachelor’s/master’s) degree program at one of our partner institutions.
- Field of study at your home institution: Communication & Media and/or Business
- An intake interview with the Erasmus coordinator/the Programme coordinator
  Autumn semester: Preferably 2nd or 3rd year students (60 ECTS before arrival)
  
  Spring semester: Preferably 3rd or 4th year students (120 ECTS before arrival)
Language requirements

English B2
Erasmus code

B MECHELE14

Programme

Media and Entertainment Business is the most entrepreneurial media program in Flanders. Surrounded with experts who have a background in the media entertainment industry, students are provided with the necessary skills to assess the viability of their media entertainment product: a good story (Mediatise), economic viability (Monetise) and a loyal public (Mobilise).

Students immerse themselves into the international media world and are trained to work with existing or new media products and repurpose/package them for a new international context.

Exchange students choose courses from two different levels: students in an associate's degree (level 5) or students in a bachelor's degree programme (level 6) and then from two various modules depending on when they wish to attend, either in the Fall or the Spring semester.

The academic year in a nutshell

Below you can find an overview of the courses (under reservation of changes), with the number of credits per course. Credits express how many hours you need on average to process the subject matter (incl. lessons). Count about 25 to 30 hours for 1 study credit.

We have explained the most important courses in a blue tooltip.
The combination of courses can be restricted by planning issues and needs to be communicated beforehand.
Courses marked with a * are offered fully online. This means you don't have to physically come to Belgium to take these courses.

Would you like to know the detailed content of each subject? Check the programme guide.
! At our ProMediaLab service (PML) you can borrow professional audio-visual equipment; material you need for some of the course(s) in this program. Each student financially contributes to this service. (in 23-24: between 50 and 80 euro) The cost is mentioned under the section course material in the course description (ECTS file). By adding the course to your study program, you agree with the cost involved.

	Code	ECTS	Autumn	Spring
PRODUCTION MODULE
Choose one based on your programme at your home institution
Media Essentials (for students in a business-related programme) i	YC1239	7	x
Business Essentials (for students in a media-related programme) i	YC1238	7	x
Required courses
Marketing for IMEB i	YC1145	5	x
IMEB Editorial i	YC1272	5	x
Show Me The Money! i	YC1273	5	x
Data-Driven Product Optimisation	YC1144	5	x
Media Technology: Studio & Graphics i	YC1147	5	x

	Code	ECTS	Autumn	Spring
CREATIVE & BUSINESS INNOVATION MODULE
required courses
Tehnological IMEB Innovations i	YC1149	4		x
IMEB Storyworld Building i	YC1148	5		x
International Leisure Development i	YC1152	12		x
Make Me The Money!	YC1144	5		x
Electives (choose at least one)
Directing i	YC1157	3		x
Digital Creation i	YC1156	3		x
External Media Project	YC1231	3		x
Dutch A1	YR0609	3		x

Integrated, performance-based, project-based exams are organised every 8 weeks during a module (therefore, two times). Any students who fails may return in the 3rd exam period to redo the integrated exams.
Always on (elective) courses have exams in January and in June.
The modalities to re-take an exam (online, on campus, dates,…) differ per course. Please consult the programme guide for more information.

Students immerse themselves into the international media world and are trained to work with existing or new media products and repurpose/package them for a new international context.

The academic year in a nutshell

We have explained the most important courses in a blue tooltip.
The combination of courses can be restricted by planning issues and needs to be communicated beforehand.
Courses marked with a * are offered fully online. This means you don't have to physically come to Belgium to take these courses.

Would you like to know the detailed content of each subject? Check the programme guide.
! At our ProMediaLab service (PML) you can borrow professional audio-visual equipment; material you need for some of the course(s) in this program. Each student financially contributes to this service. (in 23-24: between 50 and 80 euro) The cost is mentioned under the section course material in the course description (ECTS file). By adding the course to your study program, you agree with the cost involved.

	Code	ECTS	Autumn	Spring
PRODUCTION MODULE
Choose one based on your programme at your home institution
Media Essentials (for students in a business-related programme) i	YC1239	7	x
Business Essentials (for students in a media-related programme) i	YC1238	7	x
Required courses
Marketing for IMEB i	YC1145	5	x
IMEB Editorial i	YC1272	5	x
Show Me The Money! i	YC1273	5	x
Data-Driven Product Optimisation	YC1144	5	x
Media Technology: Studio & Graphics i	YC1147	5	x

	Code	ECTS	Autumn	Spring
CREATIVE & BUSINESS INNOVATION MODULE
required courses
Tehnological IMEB Innovations i	YC1149	4		x
IMEB Storyworld Building i	YC1148	5		x
International Leisure Development i	YC1152	12		x
Make Me The Money!	YC1144	5		x
Electives (choose at least one)
Directing i	YC1157	3		x
Digital Creation i	YC1156	3		x
External Media Project	YC1231	3		x
Dutch A1	YR0609	3		x

Integrated, performance-based, project-based exams are organised every 8 weeks during a module (therefore, two times). Any students who fails may return in the 3rd exam period to redo the integrated exams.
Always on (elective) courses have exams in January and in June.
The modalities to re-take an exam (online, on campus, dates,…) differ per course. Please consult the programme guide for more information.

Students immerse themselves into the international media world and are trained to work with existing or new media products and repurpose/package them for a new international context.

The academic year in a nutshell

We have explained the most important courses in a blue tooltip.
The combination of courses can be restricted by planning issues and needs to be communicated beforehand.
Courses marked with a * are offered fully online. This means you don't have to physically come to Belgium to take these courses.

Would you like to know the detailed content of each subject? Check the programme guide.
! At our ProMediaLab service (PML) you can borrow professional audio-visual equipment; material you need for some of the course(s) in this program. Each student financially contributes to this service. (in 23-24: between 50 and 80 euro) The cost is mentioned under the section course material in the course description (ECTS file). By adding the course to your study program, you agree with the cost involved.

	Code	ECTS	Autumn	Spring
PRODUCTION MODULE
Choose one based on your programme at your home institution
Media Essentials (for students in a business-related programme) i	YC1239	7	x
Business Essentials (for students in a media-related programme) i	YC1238	7	x
Required courses
Marketing for IMEB i	YC1145	5	x
IMEB Editorial i	YC1272	5	x
Show Me The Money! i	YC1273	5	x
Data-Driven Product Optimisation	YC1144	5	x
Media Technology: Studio & Graphics i	YC1147	5	x

	Code	ECTS	Autumn	Spring
CREATIVE & BUSINESS INNOVATION MODULE
required courses
Tehnological IMEB Innovations i	YC1149	4		x
IMEB Storyworld Building i	YC1148	5		x
International Leisure Development i	YC1152	12		x
Make Me The Money!	YC1144	5		x
Electives (choose at least one)
Directing i	YC1157	3		x
Digital Creation i	YC1156	3		x
External Media Project	YC1231	3		x
Dutch A1	YR0609	3		x

Students immerse themselves into the international media world and are trained to work with existing or new media products and repurpose/package them for a new international context.

The academic year in a nutshell

We have explained the most important courses in a blue tooltip.
The combination of courses can be restricted by planning issues and needs to be communicated beforehand.
Courses marked with a * are offered fully online. This means you don't have to physically come to Belgium to take these courses.

Would you like to know the detailed content of each subject? Check the programme guide.
! At our ProMediaLab service (PML) you can borrow professional audio-visual equipment; material you need for some of the course(s) in this program. Each student financially contributes to this service. (in 23-24: between 50 and 80 euro) The cost is mentioned under the section course material in the course description (ECTS file). By adding the course to your study program, you agree with the cost involved.

	Code	ECTS	Autumn	Spring
PRODUCTION MODULE
Choose one based on your programme at your home institution
Media Essentials (for students in a business-related programme) i	YC1239	7	x
Business Essentials (for students in a media-related programme) i	YC1238	7	x
Required courses
Marketing for IMEB i	YC1145	5	x
IMEB Editorial i	YC1272	5	x
Show Me The Money! i	YC1273	5	x
Data-Driven Product Optimisation	YC1144	5	x
Media Technology: Studio & Graphics i	YC1147	5	x

	Code	ECTS	Autumn	Spring
CREATIVE & BUSINESS INNOVATION MODULE
required courses
Tehnological IMEB Innovations i	YC1149	4		x
IMEB Storyworld Building i	YC1148	5		x
International Leisure Development i	YC1152	12		x
Make Me The Money!	YC1144	5		x
Electives (choose at least one)
Directing i	YC1157	3		x
Digital Creation i	YC1156	3		x
External Media Project	YC1231	3		x
Dutch A1	YR0609	3		x

Media and Entertainment Business

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