Data visualization ... storytelling of data

Short Description

Didn’t you ever stare at a massive spreadsheet of data and couldn’t see a trend? There is the power of data visualization!

“Data visualization is the graphical representation of information and data. By means of visual elements like charts, graphs, and maps, data visualization tools provide an accessible way to see and understand trends and patterns in data.
Our eyes are drawn to colors and patterns. You identify red from blue, square from the circle. Our culture is visual, including everything from art and advertisements to TV and movies. When we see a chart, we quickly see trends and outliers. If we can see something, we internalize it quickly. It is storytelling with a purpose.”( Source: website Tableau)

Data visualization tools and technologies are essential to analyze massive amounts of information and make data-driven decisions. How can a team, using Power BI, generate new business insights? 
Our guest speaker will also approach the challenges to tackle in the data visualization process, from business demand to data collection, exploration, and then towards visualization and storytelling. 
How do different job profiles use power BI? How do you clean up your data? How to create powerful visualizations? Benni will explain how he enables clients to extract valuable insights from their data.  
There is no prior knowledge required.
Do you want to create a good visual story around your own data, graphs which directly highlight the essence of your analysis? Then don't miss out on this seminar and book your seat!

In order to optimally show the importance of data visualization, it was decided to hold this seminar in an auditorium because of the presence of a large screen.

Benni is a Program Manager in the Power BI Customer Advisory Team at Microsoft. Aspiring to be top notch in his field, through continuous personal development, on both technical and soft skills. He strives for maximum results in his projects using team play, communication, thinking outside of the box, and (endless) motivation. Benni is always ready to tackle the unknown, or pick up fresh ideas to broaden his range. Building on past experiences, he continuously tries to find new, more efficient ways of obtaining results, and improving the process along the way.
Loving (almost) every day of it, he’s fascinated by the value of data, sometimes flabbergasted by the lack of awareness, and intrigued by the endless possibilities whilst discovering new ways of looking at data. He thrives on unfolding new insights for customers whilst using an open and transparent communication.

On a daily basis he turns (large amounts) of coffee into insights for customers, and references witty British comedy, lame dad jokes, and obscure facts way too often. Overly enthusiastic about anything data related, he’s trying hard to keep up with all things new and shiny.
When not working, blogging or reading, you’ll likely find him out and about being his weird self. Rumour has it that he’s also involved with a ragtag band of data enthusiasts, enjoying themselves whilst organising cool community things.
They go by the name of .. dataMinds!

Relevant Links:
LinkedIn (
Twitter (
Github (
Blog (
Sessionize (

Contribution fee
Students Business School Thomas More: via semestrial contribution €45
Other students: €15/seminar
Thomas More Alumni: €20/seminar
External participants: €20 (please contact

Date & starting hour | May 17th 2022, start seminar 18:15 - expected end hour 20:00 (receiving at 18:00)
Language | English
Location | Campus De Vest, Aula 2

Aula 2